Flowchart Flowchart 1 Future CRM Visualization 5.437499999999999 7.812499999999998 6.062500000000000 3.448611111111110 Database 4.500000000000000 4.696289062500000 Database 6.750000000000000 4.750000000000000 CRM Databases 5.156250000000000 6.250000000000000 5.625000000000000 4.723144531250000 3.488808916391613 6.169673920290228 7.757874015748031 5.222687007874015 3.180061762575798 2.987526811923856 3.750000000000000 2.484375000000000 Marketing Analytics & Business Intelligence - Business Objects Data Farm 2.937500000000000 0.906250000000000 Campaign Management - E-Mail, Direct, Fax, Pay Per Click(PPC) 1.500000000000000 7.218750000000000 Customer Service & Order Entry 9.382874015748030 5.570374015748031 Inside & Outside Sales 1.500000000000000 2.250000000000000 8.093750000000000 4.486343503937007 Fulfillment 9.500000000000000 4.285187007874015 Finance 8.749999999999998 7.179625984251966 7.542536320547868 6.037028921058409 Operations 10.624999999999989 2.494363395225467 Sales & Marketing -0.277343750000000 5.062499999999998 Websites “WebTrends” Site monitoring 1.531250000000001 3.624999999999999 3.312500000000000 4.000000000000000 E-Zine Subscription Management 1.500000000000000 5.000000000000000 3.186241619121386 4.739190268415440 Main Order Management Systems 7.093750000000000 3.968750000000000 Marketing & Strategy Database 4.656250000000000 3.625000000000000 Synchronization process 5.500000000000000 4.968750000000000 1.500000000000000 6.000000000000000 Database 6.000000000000000 2.803710937500000 Database 7.125000000000000 3.000000000000000 Separate Business Unit Database 6.156250000000000 1.781250000000000 Separate Business Unit Database 8.118750000000000 3.218750000000000 5.375000000000000 3.901855468750000 Data Sources to Feed the CRM – “Strategy Database” 1.) Main Order System 2.) Sales Team DB 3.) Bus Unit #1 4.) Bus Unit #2 10.453125000000000 1.750000000000000 5.949218750000000 3.920654296875000